{"id":2680,"date":"2020-11-28T13:58:03","date_gmt":"2020-11-28T16:58:03","guid":{"rendered":"https:\/\/noticias.gs1.org.ar\/?p=2680"},"modified":"2020-11-28T13:58:03","modified_gmt":"2020-11-28T16:58:03","slug":"mlv-2020-todo-sobre-la-transformacion-digital-del-retail","status":"publish","type":"post","link":"https:\/\/gs1.navetrece.com.ar\/index.php\/2020\/11\/28\/mlv-2020-todo-sobre-la-transformacion-digital-del-retail\/","title":{"rendered":"MLV 2020: Todo sobre la transformaci\u00f3n digital del retail"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"500\" src=\"https:\/\/gs1.navetrece.com.ar\/wp-content\/uploads\/2020\/11\/GS1.jpg\" alt=\"\" class=\"wp-image-2682\" srcset=\"https:\/\/gs1.navetrece.com.ar\/wp-content\/uploads\/2020\/11\/GS1.jpg 1000w, https:\/\/gs1.navetrece.com.ar\/wp-content\/uploads\/2020\/11\/GS1-300x150.jpg 300w, https:\/\/gs1.navetrece.com.ar\/wp-content\/uploads\/2020\/11\/GS1-768x384.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En muy poco tiempo el comercio electr\u00f3nico pas\u00f3 de tener una participaci\u00f3n relativamente menor en el sector retail a tener un rol cada vez m\u00e1s importante. En el primer semestre del a\u00f1o el sector minorista en Argentina vendi\u00f3 por el canal online 63% m\u00e1s en relaci\u00f3n al mismo periodo de 2019, lo que implica 37 millones m\u00e1s de unidades vendidas, que deben ser mostradas, vendidas, procesadas y entregadas, lo que implic\u00f3 un gran desaf\u00edo log\u00edstico. En el marco del Management Log\u00edstico Virtual 2020, presentados por GS1 Argentina, destacados referentes del supermercadismo local nos relatan su experiencia de gesti\u00f3n para poder cumplir con las expectativas de los clientes ante una situaci\u00f3n totalmente in\u00e9dita, donde el rol de la tecnolog\u00eda y la digitalizaci\u00f3n result\u00f3 clave.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/logisticasud.enfasis.com\/virtual-event\/conferencias\/del-retailer-al-e-tailer\">Del Retailer al e-tailer:<\/a>&nbsp;Alejandro Rodr\u00edguez<\/strong>, Gerente General GS1 Argentina;&nbsp;<strong>Daniel Padin<\/strong>, Director IT de COTO;&nbsp;<strong>Ra\u00fal Blanco<\/strong>, Director de Finanzas, Tecnolog\u00eda y Log\u00edstica de La An\u00f3nima;&nbsp;<strong>Sebasti\u00e1n Ferrara<\/strong>, Gerente Operaciones y Proyectos E-Commerce en Cencosud.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Los casos m\u00e1s exitosos<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n de la mano de GS1,&nbsp;<strong>Ricardo Ru\u00edz Rodr\u00edgues<\/strong>, Director Ejecutivo de Supply Chain y Log\u00edstica en Grupo DIA Supermercados de Brasil, analizar\u00e1 los casos m\u00e1s exitosos de transformaci\u00f3n digital y omnicanal en operaciones de centro de distribuci\u00f3n, donde se revela la necesidad de implementar un \u201croadmap\u201d tecnol\u00f3gico consistente, que tambi\u00e9n tenga en cuenta el nivel de madurez de la operaci\u00f3n, con una variedad de otros factores que la organizaci\u00f3n necesita poner en marcha en simult\u00e1neo, de manera de crear un ambiente favorable para aprovechar al m\u00e1ximo los beneficios de la tecnolog\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En su presentaci\u00f3n describir\u00e1 un paso-a-paso para la implementaci\u00f3n de un plan evolutivo efectivo de tecnolog\u00eda y automatizaci\u00f3n, donde tambi\u00e9n har\u00e1 referencia a otros factores que son fundamentales para el \u00e9xito de un proceso transformacional de estas caracter\u00edsticas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/logisticasud.enfasis.com\/virtual-event\/conferencias\/transformacion-digital-y-omnicanal-en-centros-de-distribucion\">Transformaci\u00f3n digital y omnicanal en centros de distribuci\u00f3n:<\/a>\u00a0Ricardo Ru\u00edz Rodr\u00edgues<\/strong>, Director Ejecutivo de Supply Chain y Log\u00edstica en Grupo DIA Supermercados de Brasil.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00a1Los esperamos el 2 y 3 de diciembre en el <a href=\"https:\/\/bit.ly\/3ffD5gx\" data-type=\"URL\" data-id=\"https:\/\/bit.ly\/3ffD5gx\">Management Log\u00edstico Virtual 2020<\/a>!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En muy poco tiempo el comercio electr\u00f3nico pas\u00f3 de tener una participaci\u00f3n relativamente menor en el sector retail a tener un rol cada vez m\u00e1s importante. En el primer semestre&hellip; <\/p>\n","protected":false},"author":2,"featured_media":2682,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2680","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gs1-en-accion"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MLV 2020: Todo sobre la transformaci\u00f3n digital del retail - C\u00f3digo N \u2022 GS1<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gs1.navetrece.com.ar\/index.php\/2020\/11\/28\/mlv-2020-todo-sobre-la-transformacion-digital-del-retail\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MLV 2020: Todo sobre la transformaci\u00f3n digital del retail - C\u00f3digo N \u2022 GS1\" \/>\n<meta property=\"og:description\" content=\"En muy poco tiempo el comercio electr\u00f3nico pas\u00f3 de tener una participaci\u00f3n relativamente menor en el sector retail a tener un rol cada vez m\u00e1s importante. 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